Destinations Bet on VR Marketing to Lure Tech-Savvy Chinese Consumers

Travel Tech & Social Media Destinations Bet on VR Marketing to Lure Tech-Savvy Chinese Consumers Daniel Meesak April 27, 2017 In an increasingly competitive marketplace, destinations around the world are increasingly looking at VR technologies to attract Chinese travelers. While still a niche marketing tool, VR platforms offer the opportunity to reach China’s tech-savvy, young, […]

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Michelin-starred restaurant to launch augmented reality cocktail menu

01.05.17 Michelin-starred restaurant to launch augmented reality cocktail menu In May 2017, the Michelin-starred London restaurant and bar, City Social, is set to launch Mirage, the world’s first augmented reality cocktail menu. 18 months in the making, Mirage uses a purpose-built app, created by Mustard Designs. Upon selecting one of the 12 new drinks, guests […]

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